Revel in Perfume Tourism at 24 MG Road
An Eighth-Generation Fragrance House in India
24 MG Road, an eighth-generation fragrance house, pioneers perfumery tourism in India and the Asian subcontinent. Their exclusive private tours offer an immersive experience in the perfume capital of India, Kannauj. Here, you’ll go on a journey through distillation processes, crafting your signature scents at the perfume bar and indulging in a seven-course fragrance and flavour pairing degustation.
Throughout, you’ll immerse yourself in the rich historical backdrop of the hotel’s heritage as an eighth-generation perfume house. It's an unparalleled opportunity to explore the essence of perfumery while unveiling a new chapter in domestic tourism.
Unique Activities
Go for the Perfume Distillery Tour
Go on a journey through time at an ancient perfume distillery, where centuries-old distillation methods await discovery. Step into a world of sensory delight as you immerse yourself in the intricate process of distilling the world's most exotic perfumery ingredients. Gain insights into the artistry and craftsmanship behind each fragrance as you walk through the distillation process, marvelling at the precision and expertise honed over generations.
Before departing, take home a fragrant souvenir to cherish, a token of your unforgettable experience in this olfactory oasis. Let the scents of history and tradition envelop you as you delve into the wonderful world of perfume making, leaving with memories as enduring as the fragrances themselves.
Join an Aromatic Farm Experience
Go on an aromatic farm experience with the early morning tour, immersing yourself in the enchanting world of fragrances. Join the flower-plucking process of the season, where you'll have the opportunity to identify fragrant ingredients used in perfumery. Afterward, indulge in a simple breakfast overlooking the picturesque rose plantation, savouring the quiet surroundings as you enjoy the beauty of nature.
This immersive experience offers a unique opportunity to connect with the scents of the earth and gain insight into the artistry of perfumery. Come for a morning of sensory delight and discover the magic of aromatic farming firsthand.
Lodging
Relax in a Scented Suite
Step into the Courtyard Suite at 24 MG Road, Kannauj, where history integrates with luxury. Once a 120-year-old haveli, now refurbished, it exudes tales of perfumery's legacy. Antique furniture and vintage photographs adorn the chambers, narrating the perfume house's journey. Over time, perfumers from diverse cultures have convened here, exchanging knowledge and stories, leaving an essence of creativity.
Each conversation leaves an imprint, merging dreams and inspiration. Beyond its physical charm, the suite radiates an intangible allure, drawing travellers into the vibrant energy of the perfume house.
Dining
Indulge in Fragrance and Flavour
Indulge in an exciting culinary journey featuring a personalised menu of local and regional Indian cuisine thoughtfully paired with fragrances. Elevating the dining experience to new heights, each dish showcases flavours and scents, tantalising the senses in perfect harmony. Immerse yourself in the art of sensory dining, where every aroma enhances the taste and texture of each bite.
As you relish each dish, you'll discover the undeniable connection between smell and taste, unlocking a deeper appreciation for the culinary arts. For a truly unforgettable experience, come on this olfactory adventure where fragrances and flavours intertwine, creating moments of culinary bliss that linger long after your last bite.
Sustainability Story
At 24 MG Road, sustainability is at the heart of the culinary ethos. They mindfully curate their menu with homegrown ingredients sourced directly from the farm, ensuring freshness and reducing carbon footprint. This commitment extends to the river, where they responsibly source the fresh catch, supporting local fishermen and preserving aquatic ecosystems.
To complement the dishes, they craft signature scent-infused cocktails and wine, utilising natural ingredients and minimising waste. Join them in their journey towards a more sustainable future, one fragrance-rich experience at a time.
Discover More Immersive Experiences at 24 MG Road
Postcard Travel Club is an inclusive community of conscious travellers, travel designers, storytellers, and others who are shaping the future of travel.
Subscribed
Subscribe for free to receive weekly posts highlighting boutique properties that advance responsible tourism.